Guidance for

roles

While early-stage founders need to know everything about everything, responsibilities can be shared as a startup grows and welcomes new...

company stages

Content Level 1: Pre-incorporation Level 2: Incorporation Level 3: Seed funding & finding product-market fit Level 4: Scaling-up & VC...

Level 1: Preincorporation

What does this mean? You’re not yet incorporated and you’re just beginning your startup journey.   At this stage, it...

Level 2: Incorporation

What does this mean? You’re ready to incorporate! Check out the incorporation page for details on when, where, and what...

Level 3: Seed funding & finding product-market fit

What does this mean? Your company is growing, you are finding product-market fit, and you are looking for your first...

Level 4: Scaling-up & VC money

What does this mean? You’ve found the product-market fit; now it’s time to scale up!   At this stage, you...

Level 5: International expansion

What does this mean? You’re growing and expanding into other countries, getting closer to 🦄 status.   At this stage,...

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